Diehard NYC fan built a brand on local teams’ misery — but Knicks are making him see the bright side

Fonte: New York Post

He’s having a change of Hart. A diehard Knicks fan who cashed in on a decade and a half of palpable New York sports misery is changing the tune to “Go NY Go NY Go!” with much more optimistic merch as the team is one game away from its first title in 53 years. “I’ve been just posting a lot of my raw emotions about how happy I’ve been and how far we’ve come from 10, 15 years ago,” “Forever Next Year NY” creator Justin Silberlust told The Post of New York’s magnificent finals run.