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How Eileen Gu became unlikely $23 million star as Olympics controversy resurfaces at 2026 Winter Games

Eileen Gu
New York Post Fews App News Provider
Fews App Post Time há 7h

Eileen Gu is skiing all the way to the bank — but she doesn’t necessarily have her sport to thank for that. The American-born freestyle skier, who was at the center of controversy during the 2022 Winter Games over her decision to represent China, has made a whopping $23 million from off-field endorsements and has netted an estimated $100,000 from competitions, according to a December report from Forbes highlighting the world’s highest-paid female athletes. Gu, a two-time Olympic gold medalist, earned about $40,000 for World Cup slopestyle and halfpipe triumphs in January 2025 and December 2025, respectively, according to Forbes.

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