How a chance meeting with Jalen Brunson helped brothers’ clothing company go next level and into a $300M empire

Source: New York Post

These two chill surfers picked the right time to ride the Jalen Brunson wave. Twin brothers Alex and Mike Faherty, who grew up in Spring Lake on the Jersey Shore, founded Faherty Brand in 2013 and have turned it into a $300 million success. Things took a turn when they met Brunson through a mutual friend while at the Jersey Shore in the summer of 2022.