AI influencers are here. Real content creators have one way to fight back.

Source: Business Insider

Getty Images; Tyler Le/BIOne morning in January, Gracie Nielson was scrolling TikTok when she discovered something that made her skin crawl. The fashion, lifestyle, and beauty influencer with over 600,000 followers noticed a comment on one of her videos that directed her to a clip of a woman wearing low-slung blue jeans and a yellow crop top. Her face didn't resemble Nielson's, but the exact same outfit was hanging in Nielson's closet, and even the woman's body struck a familiar pose.