Samsung is tapping some serious K-pop star power to sell its skinny phone

Source: Business Insider

Samsung has brought Australian K-pop singer Felix Lee on board to promote its new smartphone. Scott A Garfitt/Invision/AP, Chris Jung/NurPhoto via Getty ImagesSamsung is enlisting some star power to promote its new phone. Its latest ambassador is Felix Lee, a runway staple and one of KPop's biggest names.