Young people are building fitness portfolios. Solidcore wants a bigger piece of them.

Fuente: Business Insider

Solidcore is expanding its brand with a new class focused on heavier weight training. Courtesy of SolidcoreBoutique fitness brand Solidcore is beefing up with a new strength-focused class in infrared heat. It's a big bet on resistance training as the future of fitness, with emphasis on longevity.