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This startup raised $50 million to help marketers figure out which events are actually worth attending

Business Insider Fews App News Provider
Fews App Post Time Hace 9h

Vendelux's founders, Stefan Deeran and CEO Alex Reynolds, want to show events can drive business results. VendeluxVendelux, a company that helps CMOs figure out their live events strategy, raised $50 million. It plans to use the new round to target big customers and do more to show the payoff of events.

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