Innovation as a Discipline: Why It Now Belongs Beside Finance and Marketing

Fuente: International Business Times

Muhammad Shahzad Butt | Pixabay For most of modern corporate history, innovation was an episodic phenomenon, a serendipitous event. In today's world it is rapidly becoming a business discipline. What was once perceived as being the exclusive realm of inventors or visionary CEOs is increasingly being recognized as an important organizational function.