Ford to build EV pickup with a starting price of $30K in bid to catch China rivals

Fuente: New York Post

Ford plans to start rolling out its new family of affordable electric vehicles in 2027, including a midsize pickup truck with a target starting price of $30,000, the company said on Monday, as it aspires to the cost efficiency of Chinese rivals. The new midsize four-door pickup will be assembled at the automaker’s Louisville, Ky. , plant.